Yep, marketers are following the new social consumer!  44% of companies interviewed indicate that they are looking for revenue generating platforms for social media. Read the complete October 2011 eMarketer report here: http://www.emarketer.com/Article.aspx?R=1008648 Source: eMarketer

…”Yes, we’ve been talking about data-driven decision making for years, but now its feasible and there is additional insight to be gleaned from social network interactions.”,  Carol Rozwell, Gartner. Carol has a great pulse on social business and where the … Continue reading

Woohoo! Big Revenue predicted for social media & Gartner recommends that businesses build new business models to tap into this increased usage and users’ increased level of engagement.  Fanplayr has arrived! STAMFORD, Conn., October 11, 2011— …”Worldwide social media revenue is … Continue reading