Newsroom

Read interviews and press articles to stay
updated with the company news.

Fanplayr granted its METHOD AND SYSTEM FOR SEGMENTATION AS A SERVICE brevet in Europe
One of the many reasons Fanplayr excels is its proprietary technology, patented in the US and Europe, where we just granted our last brevet.
Barilla and Lavazza announce Fanplayr as a finalist of FoodTech 2023
Opened in partnership with Barilla and Lavazza, the third edition of the FoodTech Innovation Award gathered high interest among international start-ups and scale-ups
Fanplayr 360, the platform that helps businesses increase the captation of new customers
Groundbreaking event in Madrid organized by Fanplayr to launch in Spain Fanplayr's highly anticipated customer data platform, Fanplayr 360.
Behavioral Analysis and Customer Data Platform: interview with Walter Rapino
Why to use behavioral data can be your best ally in dealing with decision making and personalization challenges.
Fanplayr 360 is designed to collect all customer data from multiple sources into a unified view
Fanplayr has recently launched Fanplayr 360 - an enterprise-level Customer Data Platform that caters to medium to large-sized businesses.
Engage: Fanplayr grows and launches proprietary customer data platform Fanplayr 360
Fanplayr opens its 2023 with important news and with many new customers. The Country Manager Italy Walter Rapino: «We register encouraging signs and interest in our offer». New team members expected soon
Launch of Fanplayr 360 platform brings end-to-end customer capabilities to enterprises
Fanplayr has launched a new customer data platform (CDP), Fanplayr 360, to improve customer experience, increase new customer acquisitions and improve customer lifetime value and retention.
Fanplayr’s advanced real-time segmentation technology excels in the mobile telecoms sector
With a wealth of experience extending over many years in the Telcos sector in the EU, Fanplayr has been successfully working with brands to personalize and optimize the onsite experience and drive performance. Let's see the strategies that Fanplayr curated for an Italian emerging mobile service.
Interview With Enrico Quaroni: Fanplayr's Growth And Next Steps For 2022
In this interview for Engage, our VP Global Sales Enrico Quaroni talks about Fanplayr's next development steps, taking into account the new challenges and opportunities for the company in a market that is confronted with cookieless and new privacy regulations.
An Interview With Juan Sevillano,VP Iberic Fanplayr and Lidia Sanz Montes, Director Of The AEA
In this Interview for Marketing Directo, Juan Sevillano, VP Portugal + Spain Fanplayr, and Lidia Sanz Montes, general director of the AEA, discuss possible solutions to face the increase in advertising costs on the different platforms.
Supply chain at risk due to lack of components? Fanplayr is the right ally for e-commerce business
Thanks to Product Recommendations and Artificial Intelligence, Fanplayr becomes an ally of e-commerce businesses to face the lack of raw materials and products in stock worldwide.
Fanplayr at Netcomm Forum 2022, Italy
Fanplayr is pleased to announce its participation in the 2022 edition of the Netcomm Forum, the reference event for the Italian digital world. Enrico Quaroni introduces the topic he will talk about during his workshop: the role of behavioral data as an effective strategy for ecommerce.

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