Amazing stories on how customers & partners benefit from our service
The Fanplayr team has been a delight to work with, full of enthusiastic ideas and suggestions to improve our conversion, followed up with solid and regular reporting on results. Their technical team seems to be able to work around all kinds of technical challenges we've had on our website. We've been very happy with the project to date.
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Over 2 and a half years, Fanplayr has been able to create a customer base of 500.000 Web Push Notifications subscribers. Over 3.4M messages have been sent, with an overall interaction rate of 2%. This tool is useful for our business, not only to recover abandoned carts, but also to communicate with our users in an easy, fast and effective way.
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Thanks to the behavioral analysis carried out by the Fanplayr team, we have been able to identify the users clusters with lower purchase intention, with the ultimate goal of converting them into customers using different techniques. Beyond the AB test results, the ROI generated and the increase in the subscriptions demonstrated the success of Fanplayr's technology.
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Fanplayr proved to be an excellent tool thanks to which we were able to identify and target an audience otherwise extremely difficult and expensive to reach.
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Thanks to Fanplayr strategies we have collected more than 6,500 leads so far this year, achieving our goals and keep on moving forward for the rest of the year.
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"Granular segmentation and an extremely dynamic approach to Fanplayr strategies allows us to accurately identify and interact only with users who show that they are not sufficiently engaged"
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